

Rocio & Aaron's Copper River Wedding
Rocio and Aaron were recommended to me by Roberto Vaca a longtime friend since the Fresno State days. Him and I actually put together an event with some other friends and came up with the name “Michisco Entertainment” as our promotional team name. We collaborated on a few other events since he was also in the DJ scene at the time and the relationship has been maintained throughout the years but I digress, enough about the heydays and back to the couples’ special day. They w


DI$COUNT PLEA$E
A common request I get is if there’s a possibility for a discount when playing in conjunction with live entertainment usually Mariachi or Banda and sometimes both. The short answer is usually no. The client’s point of view is generally that they need someone to push play on filler music in between the entertainment’s sets and so therefore during the live entertainment’s 30-45 minute sets we are on a break and therefore are not earning our pay. I can whole heartedly see the


Value trumps everything
I make my car into a mobile library on my way to and from work. This morning the selection was titled “The everything store” by Brad Stone which is an audio book about Jeff Bezos and his conquest in building Amazon. A portion stood out to me in where he is having coffee at a Starbucks with James Senegal the co-founder and former CEO of Costco. The biggest takeaway was James telling Jeff “Value trumps everything.” I hadn’t quite understood it in the past but at that moment